Jan 20, 2022
In General Discussions
The only difference is that instead of emailing on a Individual Email List piece of paper, you are sending out the message over the internet and you are asking for the trust of the recipient. No matter what you read, I can tell you bluntly that email lists work. They help you turn leads ("Anyone with a heartbeat") into prospects. Used correctly, they can also help you turn prospects into first-time purchasers. The base of an email list, however, is the automated Individual Email List onboarding sequence. You should have this set up before you post your sign-up form. I've developed an outline for a 7-email onboarding Individual Email List sequence, sent over 31 days after a person signs up, that will help you develop a relationship with the list member. Relationship Building It's a hoary old chestnut, but "People do business with those they know, like, and trust." The Individual Email List whole point of an email list is to build a relationship between each member on the list, and the business. But how do you get there? Give Without Receiving Many, many email lists are based on the concept of the "lead magnet." That is: your business trades Individual Email List something of value - like information. Or a checklist, or something else the recipient Individual Email List might find useful - in exchange for adding that person to your email list. And that's where a lot of businesses stop, which is one of the reasons people quit reading their emails, and fail to develop the relationship. The best way to Individual Email List build trust and likability is to keep giving. You're not losing anything, so why not continue to provide value? Make sure at least two emails in your onboarding sequence give the recipient helpful, actionable information. Even if they don't need that information, they wIndividual Email List ill most likely recognize the value you're giving them.